Increase Your Organic Visibility With Local SEO Services

Help your company tap into the power of local search. Get targeted traffic to your site and more local customers through your door. 

Optimise Your Company For Local Search
‘Having Footprint Digital’s experience and expertise behind us, gives us the trust and confidence to feel like we can take on the world… and win! I genuinely do not know what we would do without them.’
Darren Bewley, DNA Kids Managing Director

With 97% of users searching online for local businesses, you’ll need a data-driven local SEO strategy to get your brand’s name out there and build a reputation. We know this is daunting (and too much for a small marketing team to handle).

Our SEO and content experts have over 50 years of combined experience optimising businesses for local search queries. We’ve seen it all and know exactly how to create a strategy that drives profitable results. Choose a Local SEO agency that knows how to target customers close to your business – you don’t have time to waste.


Help your company show up for local search queries

As a marketing manager, does any of the following resonate with you?

  • You offer a service that’s specific to a certain area
  • Your company has multiple locations across the UK
  • Your company has high local competition that needs a data-driven local SEO strategy to compete
  • You’re struggling to pinpoint the reasons why your products or services aren’t appearing in Local Search (and finding it hard to explain this to stakeholders)

If you relate to any of the above, you’ll benefit from our local SEO services.

These challenges are common among in-house marketing teams, especially when running marketing operations for a large number of locations. One person can’t manage all this alone.

Whether you’re in charge of marketing for a restaurant, retail store, gym or any kind of service-based business,  we’re here to help you climb the search engine rankings, get more customers through the door,  and boost your bottom line. Our services focus on optimising your local SEO to drive better organic traffic and sales.


Why choose a local SEO agency?

Think of local SEO as your local tour guide, leading customers straight to your digital doorstep. Imagine a potential customer is searching for the services you offer in your local area. They type in “best (your service) near me”. With a robust local SEO strategy, your business can confidently appear at the top of these search results.


Our local SEO services

Access honest and effective strategies that aren’t about tricks or gimmicks. See what we offer below. 

Local SEO audit

Similar to a Technical SEO audit, a local SEO audit focuses on your company’s local online presence. The local SEO audit helps to assess current local search performance and offers actionable insights to work on and improve your ranking factors.

Local SEO ranking factors

  • Keywords
  • User experience (UX)
  • Quality of local search citations
  • Google My Business (GMB) profile
  • Click-through rate (CTR) from search results

Local keyword research 

By conducting in-depth keyword research, we identify local keywords that your potential customers are using and focus on the most relevant keywords. We then build out (or optimise) the page structure to appear for local search – and encourage these visitors to convert!

Google My Business management

Your Google My Business profile is your online shop window. We’ll make it as welcoming as possible for your potential customers, with accurate, up-to-date information and engaging copywriting.

Localised content creation

Creating engaging, locally-focused content will show your customers that they’re in the right place and tick all of the search engine best practice boxes. Google will establish your business as an authority in your industry as you show off your local expertise and knowledge. Our expert content team will attract new customers and keep them coming back for more with local  SEO landing page optimisation

Citation building & clean-up

To boost your local search query rankings and website authority, running a comprehensive citations campaign ensures your business information is consistently and correctly listed across the web. This gives your local SEO strategy a solid foundation. 

Harness the power of paid ads

Local SEO works hand-in-hand with PPC advertising, and can enhance your local SEO strategy. Google notices when users click on your PPC ads and end up on your website. It can see that people are interested in what you’re offering which gives your website a great SEO boost, which signals to search engines that your site is relevant and useful to local users.


Customisable monthly local SEO reporting

Using the power of geo locations, we’ll monitor your local keyword rankings and any other metrics you care about. From reviews and organic traffic to call tracking – your local SEO report can be as top-level or granular as you like.


Benefits of local SEO

Not only will you reap the benefits of SEO optimisation, but thanks to a local SEO strategy, you’ll also get: 

  • More targeted website traffic
  • Improved visibility on Google Maps
  • High quality local business citations
  • Repeat business from loyal customers
  • Stronger ties with the local community
  • More customers walking through your door 
  • Diversified local digital marketing campaigns


Take the first step to attracting local customers

What separates us from other local SEO agencies is our technical expertise, dedication to education and data-backed approach. No marketing manager should have to face it alone – let’s work together to achieve your business goals, attract more local customers and increase your organic visibility.  We’ll teach you as we go.

Get Started Learn More About Managed SEO

How much do your local SEO services cost?

Local SEO is part of our managed SEO services – starting at £1900 plus VAT per month. For this, you’ll get:

  • A dedicated Relationship Manager
  • A team of SEO and Content experts
  • Clear reports that work for you & your business goals
  • A human approach to digital marketing with no jargon or fluff
  • No charge for phone support

Based in Essex & London

If you’re looking for a London or Essex-based Local SEO Agency – this could work out! We’re based on Head Street in the centre of Colchester and have a team based in London office spaces in multiple locations. We’re also more than happy to offer virtual calls if that’s easier – so it doesn’t matter where you’re located!