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Create a sustainable website that benefits people and the planet

Digital Carbon Footprint Audit

Reduce your website’s carbon impact whilst creating a better user experience through our audit.

By making your online presence greener, your website will run faster and reap the SEO benefits without harming the planet.

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The SEO benefits

Reducing waste on your website will not only help make it more sustainable, it will help make it faster, too.

Faster websites perform better in search – because search engines like Google want their users to have the very best user experience so are more likely to show them a speedy website than a slow one.

So, improving your website’s green credentials can also make it more visible to your customers.

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The process to reduce your carbon impact

After an initial discussion with our business development manager, Dave, to determine whether this service is right for you, you’ll be introduced to our SEO tech team who will hold your hand throughout the whole process.

The process doesn’t have to end once your site has been audited and recommendations have been provided.

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Summary

Defines the impact your website has on the planet (through CO2 output) and provides actionable ways to improve this.

Available as:

  • One off Audit.
  • Dual Audit with badge of recognition.
  • Dual Audit with badge of recognition and ongoing tech support.

Outputs:

  • Audit of your website’s CO2 output.
  • Reporting document containing our findings.
  • Consultation session to discuss our recommendations for improving your website’s sustainability (will also improve UX).
  • Dual package will receive another audit six months later to track improvements, and a badge of recognition.

Fee:

From £500 +VAT

What’s my website got to do with sustainability?

The online world doesn’t impact the planet, does it? (spoiler alert – yes it does!)

All the information that we exchange online requires electricity to travel between physical data centres, networking infrastructure, and end-user devices in the physical world. All of this requires a huge amount of energy, and water.

The problem is that about 80% of electricity is generated by burning fossil fuels. Therefore, our digital actions contribute to global greenhouse gas emissions. Every video we upload, every song or podcast we listen to, every article we publish, every meme that goes viral, every photo we store on the cloud, every search that’s made for our business, every ‘like’, every tweet… all of this has a carbon footprint and your business will be having an impact. It’s vital that you understand what this impact is and how you can reduce it.

How can I find out if my website is contributing to climate change?

Our Digital Carbon Footprint Audit will show you how much CO2 your website is producing.

Our SEO Manager, Joe Ketteridge, will collate all of your relevant data, input this into our Carbon Reporting Tool (something that we worked on initially with Wholegrain Digital) and then analyse the results, working out which of your pages are the biggest offenders (thus giving you an understanding of where the quickest and biggest sustainability wins can be made).

He will then create core recommendations for reducing your carbon emissions. Our team will talk through all of these recommendations with you, and put together a plan of action for making your online presence greener.

Your options for carbon auditing

One Off Digital Carbon Footprint Audit – £500 + VAT:

A One Off Audit – If green’s the dream for you, then just pay for the one audit and set of recommendations.

Dual Digital Carbon Footprint Audit – £800 + VAT:

You’ll be getting greener with an initial audit and recommendations followed by a second audit 6 months later to see how much your website has improved compared to your original benchmark. Depending on the level of improvement we will provide you with a bronze, silver, or gold badge for your website and collateral.

Dual Audit + Retainer Work – POA + VAT:

Go supergreen with our Dual Audit plus retainer for ongoing tech support to make your website as sustainable as it can be. The Dual Audit, two sets of recommendations, badge for your website, and individually scoped work completed by the Footprint Digital tech team (much easier than trying to implement the recommendations yourself).

Digital sustainability events, case studies, and articles

Footprint Digital is a proud member of B Corp, 1% for the Planet, and the Mental Health at Work Commitment.

We operate at the highest standards of social and environmental performance, public transparency, and legal accountability to balance profit and purpose.

We provide clients with proactive recommendations to reduce your digital carbon footprint.

Take only memories. Leave only footprints.

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Audit your carbon emissions

If you want your website to be more sustainable and reap the SEO benefits, let’s have a chat. Our helpful and friendly team are here to answer any questions you have without judgement.

Schedule a no-obligation, completely free consultation over the phone or via video call.