Local SEO: Getting Found Where Your Customers Are: Online
With Levi Clucas, Technical SEO Expert
How do customers find businesses when they’re searching locally? And how is that changing as search becomes increasingly shaped by AI, maps, reviews and other discovery platforms?
In this practical webinar, Levi Clucas will explore the changing local search landscape and what businesses can do to improve their visibility when potential customers are looking for their products or services.
We’ll cover the fundamentals of local SEO, including Google Business Profile optimisation, local rankings, reviews and reputation, as well as the role of local content and landing pages. We’ll also look at how AI is changing the way people search and discover businesses, and what this means for local visibility.
You’ll learn:
- What influences local rankings and visibility
- How to make the most of your Google Business Profile
- Why reviews and reputation matter for local search
- How to create local content and landing pages that support visibility
- How AI is changing local search and business discovery
- Where customers are looking beyond traditional Google searches
- Practical steps you can take to improve your local visibility
Whether you’re responsible for marketing a local business or a national brand with multiple locations, this session will give you practical ways to make sure your business can be found where your customers are searching.