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Footprint Digital Master Logo Multicolour
  • Solutions
    • View All Services
    • Digital Marketing Audit
    • Search Engine Optimisation
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    • Social Media Advertising
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Kerry McCarthy Headshot

Kerry McCarthy

Head of Content

As our creative Head of Content, Kerry leads our team of Content Managers and Writers with unparalleled passion and expertise.
Contact me
Home / Meet The Team / Kerry McCarthy

Bucket list

  • Tropical beach holiday,
  • Visit Hawaii Lava fields,
  • Live in Maui.

Quick-fire questions

  • Footprint Time Capsule Item: A postcard – an archaic form of status update!
  • First Job: A washer-upper,
  • Vital Desk Item: My list, it’s a roadmap to my day, week, and even month ahead.
  • New Item for Office: An office cat,
  • Best Trip: Tenerife at Christmas. Winter sun does wonders for my soul, but on this particular trip I went up Mount Teide. I’ll never forget the way the air felt – crisp, clear, thin…, and the warmth of the sun on one side of my body, and the fresh cold feeling on the side in the shade – just magical.

Favourite quote

The most effective way to do it, is to do it.

– Amelia Earhart

Services

  • Website Copywriting
Contact Me
Connect on Linkedin

About Kerry

Kerry is a writer, editor, artist, yoga teacher, and advocate of wellbeing in the workplace.

As head of the Content Department at Footprint Digital her passion lies in inspiring others to write engaging content that is compliant, creative, and actually converts.

Kerry has been authoring, editing, and educating others on content creation for over 20 years.

Her belief is that the world should be weaving words to improve usability and engagement, and sculpting sentences that make people sit up, take notice, and take action.

Qualifications & Experience

Kerry has years of experience writing, and has been an SEO Content Consultant for marketing agencies, as well as a magazine and book editor, artist, and Director of a copywriting company.

Why I Love Footprint Digital

I love working here because the focus on culture and psychological safety creates an environment without the stress that you’d usually find in an office. It means we can all focus on the actual work, and not on any toxic office politics! It’s an amazing atmosphere to be in and everyone is so friendly.

Articles By Kerry

Article

Purple woman writing on notepad next to open laptop

Sharpen Up Your Copywriting Skills and Drive Results

16th June 2023

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Article

Teal office shot - content team kieran and kerry

Content Strategy Process – Learning With the IDM

25th October 2019

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Article

Pink kerry and simran content education day in meeting room 1 of office

The Content Drop-In Session 4: Storytelling

21st June 2019

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Article

Teal office shot - content team kieran and kerry

The Content Drop-In Session 3: Stop Writing Shite.

15th June 2019

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Article

Pink office shot freya talking to mick in main office

The Content Drop-In Session 2: Understanding The Brand Lexicon.

07th June 2019

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Article

Yellow office shot Lucy on the phone at her desk

The Content Drop-In Session 1: How and Where to Start (Writing for Digital).

01st June 2019

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Article

Purple open notepad with pen

Donning the Content Mawashi – How to Get Started with Buzzsumo

19th March 2019

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