Tailored education for your business needs
Google Analytics training courses
Whether you’re skilled in Universal Analytics and looking to learn GA4, or are a complete Analytics beginner, we will arm you with the knowledge to measure the success of your digital strategy.
Start making better marketing decisions with a stronger understanding of analytics.
Get to Grips with Your Data
Our Google Analytics training courses can be tailored to you as an individual, your marketing manager, or for your whole marketing team. Talk to us about your requirements and we’ll work out what training is best for you.
Give meaning and value to your data
Google Analytics holds a wealth of information. But it’s only valuable if you know what to do with it. Analytics data underpins all marketing activity and is key to understanding how people are interacting with your website. Without understanding the data, you can’t know if your strategies are working, or if you’re making a good return on your investment. We will highlight areas of GA that matter most, and teach you how to use them.
What’s included in the analytics training course?
GA4 is powerful, but can also be very overwhelming – especially when you’re already juggling so many marketing plates. By the end of the course, you will understand how to set up and configure Google Analytics 4, interpret what visitors want from your website, set up and track digital marketing campaigns, extract actionable insights, see your visitors in real-time, segment your audience, set up goals and events, and understand the different types of analytics reports, from basic to advanced.
Take your website’s performance to new heights
You will leave our analytics course understanding which traffic source(s) drive sales, leads, and exposure to your brand. You’ll also know where to tweak your strategy if something doesn’t look right. Learn how to track what’s important to your business so you can identify what is and isn’t working, and create a list of actionable insights.
Need more help with GA4?
Discover our Google Analytics consultancy service – we will set up and configure your GA4 account.
Use analytics data to make stronger marketing decisions
Our Google Analytics training programme is tailored to suit your needs and will provide you with one-to-one tuition in your own environment. You’ve get hands-on practical training delivered by someone with specialist knowledge who will also provide post training support. We’ll teach you how to set up Google Analytics, define the purpose of your website, set up goals, show you the reports you need to set up, and the tools that will help you understand your data.
FAQs about our marketing training sessions
Analytics articles and resources
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